See How Others Use the Space.
We brought Golden Hour to Michigan as a tool for all to use, to expand the creative capabilities of our state. Production companies and agencies from all over have made their way to our studio to film and dive head first into the world of virtual production. Check out some of their public work!
VIDEO EXAMPLES
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Golden Hour is owned and operated by IDEOLOGY, a full service creative production house here in Grand Rapids. In addition to welcoming outside production companies into our studio, we find ourselves with a creative playground right on the other side of our office door. Below are a few examples of work done by the IDEOLOGY team:
Photography on the LED Volume.
The LED volume isn’t just for motion — it’s a powerful tool for still photography too. Our volume gives photographers complete control over light and setting, with dynamic environments that can shift in real time. From editorial shoots to product campaigns, here’s a look at what’s been captured in our space.
PHOTOGRAPHY EXAMPLES
Business-Ready.
Production-Level Quality.
From presentations to panel discussions, our LED volume sets the stage for polished, high-impact business content. Whether you're hosting a keynote, filming a thought leadership series, or running a live event, we’ve got two packages built to fit your needs.
BUSINESS PRODUCTIONS
Elemental Package
Simple. Effective. Professional.
Use the LED wall to display full-screen video, color, graphics, or branded slides behind your talent — no Unreal Engine needed.
Perfect for:
✔ Keynotes & executive messages
✔ Panel discussions & interviews
✔ Branded backdrops & motion graphics
✔ Clean studio-style visuals with quick turnaround
Immersive Package
Want to take it up a level?
Our Immersive package uses Unreal Engine to build custom 3D environments for a fully virtual set. Think scenic landscapes, branded interiors, and dynamic depth — all rendered live.
Perfect for:
✔ Product launches
✔ Global messages in virtual locations
✔ Branded 3D stages & environments
✔ High-end campaign visuals
ELEMENTAL PACKAGE EXAMPLES
IMMERSIVE PACKAGE EXAMPLES
LIVE EVENTS
From panel talks to internal summits, our volume is an unforgettable backdrop for live audiences. With flexible seating and support for livestreaming or on-demand capture, it’s built for big moments.
A peek into production at Golden Hour.
Go behind the scenes of virtual production in our studio, where LED volumes, camera tracking, and real-time environments come together. From Unreal Engine tweaks to live lighting adjustments, these moments show how tech and creativity intersect on set.
BEHIND THE SCENES
